I’m seeing an uptick in coverage of Sales and Operations (S&OP) planning that supports the statement made in a recent Forbes article:
Sales and Operations planning (S&OP), the cross-functional process to align the commercial processes of sales and marketing with the operational processes of supply, is having a renaissance. It is not a new process. Companies have worked on these processes for over 35 years; but today, only two out of five companies surveyed believe that their processes are effective.
There’s the rub: despite the renewed emphasis on S&OP, its effectiveness remains an issue for many organizations. As the Forbes piece asks, why is it so hard?
A recent webinar hosted by E2open addressed the issue of S&OP effectiveness by detailing the top four actions a company can take to accelerate timely, measureable process improvement:
I found this to be a timely and very useful webinar; you can register to watch it here.