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Date posted: November 20, 2017

I’ve been a professional B2B freelance writer since 1990. During the three decades I’ve been in business, I’ve informally offered freelance writers the opportunity to leverage my experience during one-hour Q&A sessions over the phone. By sharing my unique approach to this business, including highly successful tactics that could only have been learned by spending years in the trenches, I’ve helped writers establish and build thriving freelance writing practices of their own. In the past, those coaching sessions were limited to close associates. Today, I am announcing that I will offer coaching sessions to the first 10 freelance writers— from experienced B2B freelancers who want to take their business to the next level to those trying to break into the freelance writing business— who request my help.

The one-hour phone sessions follow the same proven Q&A format I’ve always used. I will answer the toughest questions you have about running your writing business, such as:

  1. How to handle client revisions? Suppose the word count grows…do you charge more?
  2. How to subcontract work to another writer when your business grows beyond your capacity?
  3. How much to bill for white papers? case studies? blog posts?
  4. How to find, manage, and close new business? [Coaching clients will receive a free copy of my book on this topic, “Selling Professional Services: A Practical, Step-by-Step Guide.

Of course, the questions above are just a sample of the many challenges that freelance writers struggle with. I invite you to tailor the coaching sessions to the specific problems you have. With my 30 years of experience— securing and servicing more than 100 accounts that have generated millions of dollars in revenue— I’m able to provide expert guidance to freelance writers on virtually every aspect of the freelance writing business including, invoicing, estimating, prospecting, handling difficult client situations, revisions, subcontracting, getting paid, and, especially, landing new business.

I’m so confident in my coaching that if you don’t feel the application of my advice will at least double the money you spent on the coaching session, I will refund the entire coaching fee upon the conclusion of our call. Additionally, for those who sign up for a coaching session before the end of 2017, I will provide a FREE recording of the call so that you can refer back to it again and again.

Kindly send me an email to schedule a freelance writing coaching session at a time convenient to your schedule.

 

Date posted: November 13, 2017

My portfolio of stock images is viewable on Shutterstock.

Date posted: June 12, 2017

There are few freelance B2B writers active today that have written more about ERP software than I have. There are more than 500,000 words in print under my byline. While I don’t know the exact percentage, I would guess that more than half of those words have been dedicated to the topic of ERP.

As a journalist, I covered ERP for Manufacturing Systems, Managing Automation, Software Strategies, Start (Microsoft), and many other publications.

As a freelance writer, I’ve ghost written white papers, case studies, feature articles, and other marketing documents for such leading ERP companies as Epicor, Microsoft Dynamics, IFS, Cincom, SSA Global, IQMS, and several others.

When it comes to ERP software, I’ve written enough material to fill several volumes on the subject.

Date posted:

At the beginning of the decade, 0n the cusp of the rise of cloud computing, I was asked by an editor to write a story about the pros and cons of using the cloud for enterprise applications. At the time, the practice of using a network of remote servers hosted on the Internet to store, manage, and process data, rather than a local server was considered foreign and more than a bit scary to many in the enterprise computing space. That article was my first foray into writing about cloud computing, but it wouldn’t be my last.

Since that first cloud computing article, I’ve written dozens of case studies, blog posts, and white papers on the topic. In 2014, for example, I was asked by a major publisher of technology-related content to produce an eBook series on cloud computing. More recently, my clients have asked me to produce blog posts on specific aspects of cloud computing as the practice has become more ubiquitous. Even as far back as 2011, I was writing about cloud computing’s impact on K-12 education.

When it comes to the cloud, I’ve been on it since 2010.

 

 

 

Date posted: June 9, 2017

By far the hottest topic amongst my client base over the past 18 months has been enterprise digital transformation. The digital transformation, as many of you may be aware, is a profound and accelerating transformation of business activities, processes, competencies, and models to fully leverage the changes and opportunities of digital technologies and their impact on society in a strategic and prioritized way. It’s a fascinating subject.

I have written at least a half dozen white papers on the topic for a variety of enterprise software companies. Due to non-disclosure agreements, I can’t provide examples in this post or mention my client’s by name. But I can provide the titles for a few of these white papers, including:

  • Accelerating Digital Transformation
  • Analytics and the Digital Transformation of Industrial Manufacturing
  • Digital Transformation in the Service Supply Chain

White papers are not the only marketing materials I’ve created on the digital transformation. It is also been the topic of countless blog posts. I act as a corporate ghost blogger for several companies, and they’ve all asked me to touch on the topic of enterprise digital transformation numerous times from a variety of angles.

When it comes to the topic of enterprise digital transformation, I have as much experience of any freelance writer that you’re likely to encounter.