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Grant & Funding Features Appear on Scholastic Website

Date posted: April 3, 2009

Two articles I wrote on K12 grant and funding programs appear on the Scholastic Administrator website under the SMART Administrator resource center banner.

Leveling the Playing Field
Mebane Foundation Paves Way for SMART Technology Implementations in North Carolina

Rated "E" for Effort
E-Rate Success Enhances SMART Utilization in Evangeline Parish Schools

These articles are great examples of my advertorial work. In the world of journalism, many turn up their noses at advertorials and paid supplements, but I find this type of work challenging and rewarding. To be successful, you must marry journalistic integrity with the desires of a corporate sponsor–tilt too far in either direction and the result can be disastrous. However, when executed at a high level, these pieces can be extremely informative and fill an important niche in the marketplace of ideas.